Make sure your thumbnail gives your viewers a positive first impression of your content.
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Give your viewers a reason to watch your video, even if it’s one of several on the same subject, by creating a bespoke thumbnail that allows you to effectively sell your brand and your content.
Keeping this in mind, your thumbnail need to consistently:
Make the topic of your video clear.
When it’s feasible, display the speaker’s face in an engaging and friendly manner.
Put your brand in there.
Be ready for any kind of equipment.
You can see that we’ve checked off every box in the example above because:
The title of the video is huge and legible.
Our very own Andy Owen is the speaker in the video, and he strikes a funny position to express a feeling.
We also gained extra points for informing prospective viewers that there is a free template available, which informs them that there is even more value in viewing our video.
That’s a lot of information to be transmitted by a single image, when you think about it. It also assists anyone seeing it in determining whether or not the video is appropriate for them.
Technical specifications for a thumbnail video
A crucial aspect of creating a video thumbnail is being aware of the technical specifications that guarantee the best possible compatibility with a variety of devices and screen sizes.
We don’t need to overcomplicate this; all you have to do is abide by these guidelines:
Thumbnail Size: A 16:9 aspect ratio YouTube thumbnail with a resolution of 1280 by 720 pixels is advised.
Minimum Width: It’s recommended that your thumbnails have a minimum width of 640 pixels.
File Size: Your thumbnail files should not be larger than 2 MB.
Supported Formats: JPG, GIF, and PNG are the formats that are frequently supported for thumbnails. These file formats maintain a reasonable file size while offering high image quality.
Optimal procedures for video thumbnails
Nearly any topic may be quickly searched for on YouTube, yielding hundreds or even thousands of videos. Additionally, a sizable portion of them will feature unique video thumbnails.
So how can you differentiate yours from the competition?
These are probably going to be among the first few results if you randomly searched for “How to make a video” on YouTube. Just by examining these samples, you may pick up a lot of knowledge regarding thumbnail design!
Now that we’ve looked at some best practices to have in mind when creating a video thumbnail, consider which of the aforementioned examples most closely matches your needs.
1. Employ hue
A single hue may have a profound impact. Color can provide vibrancy even to thumbnails with a black or gray backdrop. You may have noticed that the aforementioned examples all make use of color to grab your attention.
2. Employ facial close-ups
All of these examples—including the one that makes use of a cartoon—show a person’s face and express a certain mood. Recall that this isn’t a passport photo—you don’t want the subject’s face to appear lifeless or uninteresting!
3. Make your writing bold and clear.
You want to make sure that everybody who views your thumbnail quickly knows what the video is about. Avoid making them search for the title with their eyes.
4. Maintain consistency
This is particularly valid if you’re attempting to expand your YouTube following and increase your channel. No matter how many other videos come up in the search results, make sure your thumbnails adhere to a similar color scheme and theme so that viewers can distinguish your material from everyone else’s.
People will return for more of your material once you’ve established your credibility as a creator, so make it simple for them!
The FAQs and video thumbnails
How can I create a YouTube thumbnail?
It’s simple to make a thumbnail for your YouTube video! Choose a picture to start that best captures the essence of your video. Next, make the thumbnail visually beautiful and readily recognized by adding text, images, and branding using image editing software or YouTube’s built-in editor.
What size is a thumbnail on YouTube?
Aim for a 16:9 aspect ratio and a thumbnail size of 1280 x 720 pixels at all times. This guarantees that your thumbnail will look fantastic on a range of screens and devices.
Why is it that I can’t edit the YouTube Shorts thumbnail?
To change a thumbnail for a YouTube Short, you need to post your video on a mobile device (rather than on a desktop) using the YouTube app. However, after the video has been released, you are unable to alter the thumbnail. Rather, you will have to remove your YouTube Short and post it again with the updated thumbnail.
A thumbnail sketch is what?
A video thumbnail and a thumbnail drawing are not the same thing. It’s a short, simplified sketch that acts as a conceptual or preliminary visual representation of a more elaborate design. Before beginning a thorough piece of work, designers, artists, and other creatives frequently utilize thumbnail drawings to experiment with various concepts, arrangements, and layouts.
How are YouTube thumbnails downloaded?
It’s not as hard as you may think to download YouTube thumbnails because there are several internet applications available, like thumbnailload, that are made specifically for that purpose. To save the thumbnail picture to your device, just copy the URL of the YouTube video that has the thumbnail you wish to download, paste it on the thumbnailload website, and then follow the prompts.
How can I edit a Facebook video’s thumbnail?
Locate the video post that has the thumbnail you wish to modify first. After that, choose Edit Video by clicking the three dots in the top-right corner of the post. Next, click the pencil that appears in the upper-left corner of the video when you hover over it. Next, select if you want to Choose From Video, Upload Image, or Choose Suggested by clicking on Change Thumbnail.